{
  "siteMeta": {
    "feedUpdated": "2026-08-11",
    "canonical": "https://www.havardpedersen.com/",
    "primaryLanguage": "en"
  },
  "contactForm": {
    "mailto": "havardpedersen@me.com",
    "subject": "Site contact — havardpedersen.com",
    "action": "",
    "provider": "netlify",
    "redirectThanks": "https://www.havardpedersen.com/?contact=sent",
    "mailtoNote": "Opens your email app with this message ready to send."
  },
  "social": {
    "instagramPrimary": {
      "handle": "@haavard_pedersen_raa_ekte_live",
      "label": "Artist / band Instagram",
      "href": "https://www.instagram.com/haavard_pedersen_raa_ekte_live/"
    },
    "instagramPersonal": {
      "handle": "@havardhedde",
      "label": "Personal Instagram",
      "href": "https://www.instagram.com/havardhedde/"
    },
    "youtube": {
      "handle": "@havardhedde10",
      "href": "https://www.youtube.com/@havardhedde10"
    },
    "tiktok": {
      "handle": "@haavardhedde",
      "href": "https://www.tiktok.com/@haavardhedde"
    },
    "facebook": {
      "label": "Facebook",
      "href": "https://www.facebook.com/share/1D5WXFTpxz/?mibextid=wwXIfr"
    },
    "spotify": {
      "label": "Spotify",
      "href": "https://open.spotify.com/artist/50PJ7UncEwx3fUxJ1LgZid"
    },
    "appleMusic": {
      "label": "Apple Music",
      "href": "https://music.apple.com/no/search?term=H%C3%A5vard%20Pedersen"
    },
    "gigplanet": {
      "label": "Gigplanet",
      "href": "https://www.gigplanet.no/band/havard-pedersen-and-the-blues-is-alright-band"
    }
  },
  "pressLinks": [
    {
      "label": "Full press archive",
      "href": "/press.html",
      "public": true
    },
    {
      "label": "Interviews archive",
      "note": "Legacy path /interviews.html — superseded by /press.html. Do not link publicly.",
      "public": false
    },
    {
      "label": "Reviews archive",
      "note": "Legacy path /reviews.html — superseded by /press.html. Do not link publicly.",
      "public": false
    }
  ],
  "pressArchive": {
    "intro": "Broadcast, print, and radio coverage from Håvard Pedersen's career — preserved as an artist journey archive. Scans and audio restored from legacy site backups where available.",
    "pendingAssets": [
      {
        "file": "altaposten-2010.png",
        "legacy": "HavardAltaposten.png",
        "status": "missing"
      },
      {
        "file": "blast-radio-wmggw.mp3",
        "legacy": "BlastRadioUK_WMGGW_Feb26th.mp3",
        "status": "missing"
      },
      {
        "file": "hermitage-fm-mobile-dreams.mp3",
        "legacy": "MobileDreams_HermitageFM.mp3",
        "status": "missing"
      }
    ],
    "sections": [
      {
        "id": "broadcast-print",
        "title": "Broadcast & print",
        "items": [
          {
            "id": "tv-nord-2010",
            "kind": "archive",
            "kicker": "Archive · TV Nord",
            "title": "Regional TV — November 2010",
            "body": "TV Nord segment during the Never Felt So Good debut album campaign.",
            "published": "2010-11-01",
            "image": "/assets/archive/tv-nord-2010.png",
            "imageAlt": "TV Nord — archived broadcast still",
            "imageFit": "cover",
            "public": true,
            "links": [
              {
                "label": "View broadcast still",
                "href": "/assets/archive/tv-nord-2010.png",
                "verifiedLink": true
              }
            ]
          },
          {
            "id": "altaposten-2010",
            "kind": "archive",
            "kicker": "Archive · Altaposten",
            "title": "Print — debut album coverage",
            "body": "Altaposten feature during the Never Felt So Good campaign. Newspaper scan pending restoration.",
            "published": "2010-10-01",
            "public": true
          },
          {
            "id": "nrk-2010",
            "kind": "archive",
            "kicker": "Archive · NRK",
            "title": "National broadcast — 2010",
            "body": "NRK coverage during the debut album campaign.",
            "published": "2010-10-01",
            "public": true
          },
          {
            "id": "nfsg-playlist-2011",
            "kind": "archive",
            "kicker": "Archive · Release",
            "title": "Never Felt So Good — playlist art",
            "body": "Legacy playlist artwork from the debut album campaign.",
            "published": "2011-01-01",
            "image": "/assets/archive/playlist-nfsg.jpg",
            "imageAlt": "Never Felt So Good — playlist artwork",
            "imageFit": "cover",
            "public": true,
            "links": [
              {
                "label": "Open artwork",
                "href": "/assets/archive/playlist-nfsg.jpg",
                "verifiedLink": true
              },
              {
                "label": "Album on Spotify",
                "href": "https://open.spotify.com/album/17MYfinSWo8DC3XESNqmFi",
                "verifiedLink": true
              }
            ]
          }
        ]
      },
      {
        "id": "radio-interviews",
        "title": "Radio interviews",
        "items": [
          {
            "id": "blast-radio-uk-2011",
            "kind": "archive",
            "kicker": "Archive · UK radio",
            "title": "Blast Radio UK — WMGGW",
            "body": "Segment from the February 2011 campaign. MP3 archive pending restoration.",
            "published": "2011-02-26",
            "image": "/assets/archive/cards/blast-radio-card.png",
            "imageAlt": "Håvard Pedersen — live performance, semi-hollow guitar",
            "imageFit": "cover",
            "public": true
          },
          {
            "id": "hermitage-fm-2011",
            "kind": "archive",
            "kicker": "Archive · UK radio",
            "title": "Hermitage FM — From Blues To Rock (2011)",
            "body": "Conversation with Jon Seymour plus a Mobile Dreams live spot. Interview MP3 restored; Mobile Dreams segment pending restoration.",
            "published": "2011-06-08",
            "image": "/assets/archive/cards/hermitage-fm-card.png",
            "imageAlt": "Håvard Pedersen — live on stage with red electric guitar",
            "imageFit": "cover",
            "audio": "/assets/archive/hermitage-fm-interview-2011.mp3",
            "public": true,
            "links": [
              {
                "label": "Listen to interview (MP3)",
                "href": "/assets/archive/hermitage-fm-interview-2011.mp3",
                "verifiedLink": true
              }
            ]
          },
          {
            "id": "exit-music-2011",
            "kind": "archive",
            "kicker": "Archive · Press",
            "title": "Exit Music (UK) — 2011",
            "body": "Review coverage during the Never Felt So Good release cycle.",
            "published": "2011-01-01",
            "public": true
          }
        ]
      },
      {
        "id": "channels",
        "title": "Video & social",
        "items": [
          {
            "id": "youtube-hub",
            "kind": "social",
            "kicker": "YouTube",
            "title": "Long-form & channel hub",
            "body": "Official YouTube — longer performance pieces and sit-down clips when they are ready.",
            "public": true,
            "links": [
              {
                "label": "Channel @havardhedde10",
                "href": "https://www.youtube.com/@havardhedde10",
                "verifiedLink": true
              },
              {
                "label": "Shorts",
                "href": "https://www.youtube.com/@havardhedde10/shorts",
                "verifiedLink": true
              }
            ]
          },
          {
            "id": "short-form-social",
            "kind": "social",
            "kicker": "TikTok & Instagram",
            "title": "Candid & short-form",
            "body": "Vertical clips and on-the-fly performance moments on TikTok and Reels.",
            "public": true,
            "links": [
              {
                "label": "TikTok @haavardhedde",
                "href": "https://www.tiktok.com/@haavardhedde",
                "verifiedLink": true
              },
              {
                "label": "Instagram @havardhedde",
                "href": "https://www.instagram.com/havardhedde/",
                "verifiedLink": true
              },
              {
                "label": "Artist Instagram @haavard_pedersen_raa_ekte_live",
                "href": "https://www.instagram.com/haavard_pedersen_raa_ekte_live/",
                "verifiedLink": true
              }
            ]
          }
        ]
      }
    ]
  },
  "pressOutlets": [
    {
      "name": "NRK",
      "verifiedLink": false,
      "note": "TODO: replace with specific NRK article URL when available"
    },
    {
      "name": "Altaposten",
      "verifiedLink": false,
      "note": "Newspaper scan pending restoration — listed in press trail"
    },
    {
      "name": "TV Nord",
      "verifiedLink": true,
      "href": "/assets/archive/tv-nord-2010.png",
      "note": "Archived broadcast still — November 2010"
    },
    {
      "name": "Exit Music (UK)",
      "verifiedLink": false,
      "note": "TODO: replace with specific Exit Music review URL when available"
    },
    {
      "name": "Hermitage FM",
      "verifiedLink": true,
      "href": "/assets/archive/hermitage-fm-interview-2011.mp3",
      "note": "From Blues To Rock interview — archived MP3"
    }
  ],
  "pressHistory": [
    {
      "period": "2011",
      "outlet": "EXIT MUSIC (UK)",
      "body": "Review coverage during the Never Felt So Good release cycle."
    },
    {
      "period": "2011",
      "outlet": "HERMITAGE FM",
      "body": "From Blues To Rock — interview archived on /press.html (Mobile Dreams segment pending)."
    },
    {
      "period": "2010",
      "outlet": "ALTAPOSTEN",
      "body": "Print feature during the debut album campaign."
    },
    {
      "period": "2010",
      "outlet": "NRK",
      "body": "National broadcast coverage during the debut album campaign."
    },
    {
      "period": "2010",
      "outlet": "TV NORD",
      "body": "Regional TV segment — November 2010."
    }
  ],
  "credibilityGroups": [
    { "label": "Endorsed by", "items": ["Gretsch", "Mezzabarba"] },
    { "label": "Recorded with", "items": ["John Norum", "Ronni Le Tekrø"] },
    { "label": "Recording / production", "items": ["Peter Michelsen", "The Norwegian Sound"] }
  ],
  "homepageTrio": {
    "billing": "HÅVARD PEDERSEN TRIO feat. WILD WILLY BENDIKSEN & KNUT EVENMO",
    "intro": "Tre erfarne musikere. Ett rått liveshow.",
    "body": "Bluesrock med trøkk, spilleglede og låter fra bl.a. Gary Moore, Stevie Ray Vaughan, Thin Lizzy og Jimi Hendrix+++",
    "tagline": "POWER TRIO. RÅTT. ÆRLIG. LIVE.",
    "lineup": [
      { "name": "Håvard Pedersen", "role": "Guitar / Vocal" },
      { "name": "Wild Willy Bendiksen", "role": "Drums" },
      { "name": "Knut Evenmo", "role": "Bass / Vocal" }
    ]
  },
  "homepageNewsFromYear": 2025,
  "credibility": [
    "Gretsch",
    "Mezzabarba",
    "John Norum",
    "Ronni Le Tekrø",
    "The Norwegian Sound",
    "Peter Michelsen"
  ],
  "events": [
    {
      "id": "stopp-pressen-2026-08-22",
      "date": "2026-08-22",
      "time": "17:00",
      "venue": "Stopp Pressen",
      "city": "Oslo",
      "country": "Norway",
      "title": "Håvard Pedersen Trio feat. Wild Willy Bendiksen & Knut Evenmo",
      "billing": "HÅVARD PEDERSEN TRIO feat. WILD WILLY BENDIKSEN & KNUT EVENMO",
      "schemaName": "Håvard Pedersen Trio feat. Wild Willy Bendiksen & Knut Evenmo – Stopp Pressen",
      "featuredEyebrow": "NEXT SHOW",
      "body": "Tre erfarne musikere. Ett rått liveshow.\n\nBluesrock med trøkk, spilleglede og låter fra bl.a. Gary Moore, Stevie Ray Vaughan, Thin Lizzy og Jimi Hendrix+++\n\nMed legendariske Wild Willy Bendiksen på trommer, Knut Evenmo på bass/vokal og Håvard Pedersen på gitar/vokal.",
      "tagline": "Power Trio. Rått. Ærlig. Live.",
      "musicalFocus": "Gary Moore · Stevie Ray Vaughan · Thin Lizzy · Jimi Hendrix",
      "status": "confirmed",
      "lineup": [
        { "name": "Håvard Pedersen", "role": "Guitar & Vocal" },
        { "name": "Wild Willy Bendiksen", "role": "Drums" },
        { "name": "Knut Evenmo", "role": "Bass & Vocal" }
      ]
    },
    {
      "id": "inni-granskauen-2026-08-29",
      "date": "2026-08-29",
      "venue": "Inni Granskauen Fest",
      "city": "Aurskog-Høland",
      "country": "Norway",
      "title": "Håvard Pedersen Trio feat. Wild Willy Bendiksen",
      "billing": "HÅVARD PEDERSEN TRIO feat. WILD WILLY BENDIKSEN",
      "featuredEyebrow": "NEXT SPECIAL SHOW",
      "schemaName": "Håvard Pedersen Trio feat. Wild Willy Bendiksen – Inni Granskauen Fest",
      "body": "Special power trio night — Wild Willy Bendiksen on drums, Knut Evenmo on bass & vocals. Gary Moore, Thin Lizzy, Håvard Pedersen originals and soulful blues.",
      "status": "confirmed",
      "featured": true,
      "specialGuest": true,
      "detailUrl": "/gigs/inni-granskauen-fest-2026.html",
      "image": "/assets/images/inni-granskauen-2026-poster.jpg",
      "poster": "/assets/images/inni-granskauen-2026-poster.jpg",
      "musicalFocus": "Håvard Pedersen originals, Gary Moore, Thin Lizzy and soulful blues.",
      "specialNote": "Wild Willy Bendiksen joins Håvard Pedersen for this special concert.",
      "featuredHook": "One special night. A guitar-driven power trio ready to let it rip — with Wild Willy Bendiksen joining Håvard behind the drums.",
      "lineup": [
        { "name": "Håvard Pedersen", "role": "Guitar & vocals" },
        { "name": "Wild Willy Bendiksen", "role": "Drums", "specialGuest": true },
        { "name": "Knut Evenmo", "role": "Bass & vocals" }
      ],
      "quote": {
        "text": "It is a fantastic honour to have my good friend Wild Willy Bendiksen joining us for this special night. Willy is an absolutely phenomenal drummer and musician, and I can’t wait to get on stage together.",
        "attribution": "Håvard Pedersen"
      }
    },
    {
      "id": "valhal-2026-07-15",
      "date": "2026-07-15",
      "time": "18:00",
      "venue": "Valhal",
      "city": "Akkarfjord",
      "region": "Finnmark",
      "country": "Norway",
      "title": "Blues & BBQ",
      "body": "Summer blues & BBQ — live trio set, grill, and transport from Hammerfest.",
      "ticketUrl": "https://valhal.ticketco.events/no/nb?version=m",
      "status": "confirmed",
      "image": "/assets/images/havard-live-sunburst-semihollow.png"
    },
    {
      "id": "verdde-2026-07-16",
      "date": "2026-07-16",
      "time": "20:00",
      "venue": "Verdde Hotel",
      "city": "Lakselv",
      "region": "Finnmark",
      "country": "Norway",
      "title": "Concert",
      "body": "Concert at Verdde Mat & Vinhus.",
      "ticketUrl": "https://verddehotel.hoopla.no/",
      "status": "confirmed",
      "image": "/assets/images/havard-live-bw-semihollow.png"
    }
  ],
  "routingNotes": [
    {
      "title": "Perleporten Kulturhus",
      "location": "Honningsvåg",
      "body": "Venue under discussion for future routing — not a confirmed public date.",
      "venueCalendarUrl": "https://ebillett.no/90037000000000"
    }
  ],
  "releases": {
    "albumCountClaim": null,
    "albumCountNote": "VERIFY: Site copy previously said “three albums”, but only two studio albums are listed below with streaming links. Do not publish an album count until confirmed.",
    "latest": {
      "type": "single",
      "title": "Det sku bli oss",
      "year": "2025",
      "cover": "/assets/images/single-det-sku-studio.png",
      "spotify": "https://open.spotify.com/track/3b5YUyKuugvteTF85a3TpP",
      "appleMusic": "https://music.apple.com/no/search?term=Det%20sku%20bli%20oss",
      "youtube": "https://www.youtube.com/watch?v=zEXcH3lHjls",
      "youtubeId": "zEXcH3lHjls"
    },
    "albums": [
      {
        "title": "Never Felt So Good",
        "year": "2011",
        "type": "album",
        "spotify": "https://open.spotify.com/album/17MYfinSWo8DC3XESNqmFi",
        "appleMusic": "https://music.apple.com/no/album/never-felt-so-good/438518141",
        "cover": "https://is1-ssl.mzstatic.com/image/thumb/Music/c1/a1/62/mzi.qytoprdk.jpg/600x600bb.jpg",
        "notes": "Debut. Guests on select tracks include John Norum and Ronni Le Tekrø (as stated on existing site)."
      },
      {
        "title": "You and I",
        "year": "2021",
        "type": "album",
        "spotify": "https://open.spotify.com/album/2M8DjRkpO23MSWpXZ3r0Ug",
        "appleMusic": "https://music.apple.com/no/album/you-and-i/1553917917",
        "cover": "https://is1-ssl.mzstatic.com/image/thumb/Music124/v4/6d/c2/cd/6dc2cd35-4eb8-92bf-ce1a-f1ecc83ef5c3/196006100919.jpg/600x600bb.jpg",
        "notes": "Second studio album listed on site."
      }
    ],
    "singles": [
      { "title": "Det sku bli oss", "year": "2025" },
      { "title": "Lenge Sia", "year": "2025" },
      { "title": "Tender Falls the Rain", "year": "2024" },
      { "title": "Trader Joe's", "year": "2022" },
      { "title": "Please Don't Leave Me", "year": "2019" },
      { "title": "Out of Here", "year": "2019" },
      { "title": "Loneliness", "year": "2018" }
    ]
  },
  "videos": [
    {
      "featured": true,
      "kind": "live-local",
      "src": "/assets/videos/hero-live-bw-loop.mp4",
      "poster": "/assets/images/havard-live-bw-semihollow.png",
      "title": "Håvard Pedersen — live performance clip",
      "caption": "Live energy — Håvard Pedersen & The Blues Is Alright Band"
    },
    {
      "featured": false,
      "kind": "youtube",
      "youtubeId": "zEXcH3lHjls",
      "published": "2025-11-02",
      "title": "Det sku bli oss — Håvard Pedersen",
      "caption": "Official video — Det sku bli oss"
    },
    {
      "archiveCard": true,
      "kicker": "YouTube",
      "title": "More live & studio videos",
      "body": "Subscribe on @havardhedde10 for new uploads.",
      "href": "https://www.youtube.com/@havardhedde10"
    }
  ],
  "timeline": [
    {
      "kicker": "Live · Special show",
      "title": "Inni Granskauen Fest — 29 August 2026",
      "body": "Håvard Pedersen Trio feat. Wild Willy Bendiksen and Knut Evenmo in Aurskog-Høland. Gary Moore, Thin Lizzy, Håvard originals and soulful blues — 100% live.",
      "published": "2026-08-09",
      "image": "/assets/images/inni-granskauen-2026-poster.jpg",
      "imageAlt": "Håvard Pedersen Trio feat. Wild Willy Bendiksen — Inni Granskauen Fest poster",
      "links": [
        { "label": "Gig details", "href": "/gigs/inni-granskauen-fest-2026.html" },
        { "label": "Tour dates", "href": "#shows" }
      ],
      "featured": true
    },
    {
      "kicker": "Endorsement",
      "title": "Welcome to the Gretsch family",
      "body": "Official Gretsch-endorsed artist — approved artist cards and endorsed logos for marketing.",
      "published": "2026-06-04",
      "image": "/assets/images/cinematic-gretsch.png",
      "imageAlt": "Håvard Pedersen — cinematic studio still with Gretsch guitar",
      "links": [
        { "label": "About", "href": "#about" },
        { "label": "Press / EPK", "href": "/epk.html" }
      ],
      "featured": true
    },
    {
      "kicker": "Studio",
      "title": "Album sessions underway",
      "body": "Recording with Peter Michelsen at The Norwegian Sound, Mjøndalen.",
      "published": "2026-04-12",
      "image": "/assets/images/cinematic-gretsch.png",
      "imageAlt": "Håvard Pedersen — studio still with Gretsch guitar",
      "links": [{ "label": "About", "href": "#about" }]
    },
    {
      "kicker": "Release · 2025",
      "title": "Det sku bli oss — out now",
      "body": "Latest single on streaming — official video under Video.",
      "published": "2025-10-15",
      "image": "/assets/images/single-det-sku-studio.png",
      "imageAlt": "Det sku bli oss — single artwork (studio)",
      "links": [
        { "label": "Listen", "href": "#listen" },
        { "label": "Watch", "href": "#video" }
      ]
    }
  ],
  "timelineArchive": [
    {
      "kicker": "Archive · 2011",
      "title": "Never Felt So Good",
      "body": "Debut album — still on streaming alongside newer releases."
    }
  ],
  "feedExtras": [],
  "recentInterviews": [],
  "merch": {
    "title": "Rå Ekte Live T-Shirt",
    "priceKr": 250,
    "shippingKr": 79,
    "sizes": ["L", "XL", "XXL", "3XL"],
    "email": "havardpedersen@me.com",
    "externalStore": "https://havardtshirt.netlify.app/",
    "images": {
      "worn": "/assets/images/merch-raa-ekte-worn.png",
      "tee": "/assets/images/merch-raa-ekte-tee.png"
    },
    "stockLeft": null,
    "stockNote": "TODO: only show inventory counts when maintained from a live source (e.g. merch store API)."
  },
  "storeSettings": {
    "checkoutEnabled": false,
    "provider": "",
    "statusText": "",
    "helpText": ""
  },
  "store": [
    {
      "kicker": "Merch",
      "title": "Rå Ekte Live T-Shirt",
      "body": "Official black tour t-shirt — same stage design. Shop via the merch store.",
      "previewImage": "/assets/images/merch-raa-ekte-tee.png",
      "previewAlt": "Rå Ekte Live — official merch",
      "status": "Available",
      "priceFrom": "250 kr + shipping",
      "links": [
        { "label": "Shop merch", "href": "https://havardtshirt.netlify.app/" }
      ],
      "primaryAction": {
        "label": "Shop merch",
        "href": "https://havardtshirt.netlify.app/"
      }
    }
  ],
  "partners": [
    {
      "kicker": "Partner",
      "name": "Holmen & Robertsen",
      "brandLine": "Holmen & Robertsen",
      "brandSub": "",
      "description": "",
      "website": "https://www.holmenrobertsen.no/",
      "linkLabel": "holmenrobertsen.no",
      "tag": ""
    },
    {
      "kicker": "Studio",
      "name": "The Norwegian Sound",
      "brandLine": "The Norwegian Sound",
      "brandSub": "",
      "description": "",
      "website": "https://www.thenorwegiansound.com/",
      "linkLabel": "thenorwegiansound.com",
      "tag": ""
    }
  ],
  "epk": {
    "missingAssets": [
      "TODO: technical rider PDF",
      "TODO: stage plot PDF",
      "TODO: official logo / wordmark SVG or PNG",
      "TODO: dedicated high-resolution press photo pack (ZIP)"
    ],
    "pressEmail": "havardpedersen@me.com",
    "bookingUrl": "https://www.gigplanet.no/band/havard-pedersen-and-the-blues-is-alright-band"
  },
  "heroBackground": {
    "caption": "",
    "youtubeIds": [],
    "rotateMs": 16000,
    "posterImage": "/assets/images/havard-live-sunburst-semihollow.png",
    "posterAlt": "Håvard Pedersen — live on stage with guitar"
  }
}